The consumers who took up Prime subscription because of the increased demand for one-day, two-day and one-week delivery were the same people who had been using Prime before. The difference was that before, it took a week to get the product, but now it only takes a few days. This is because the consumers are demanding more from their Prime subscription.
Prime now has delivery availability, a variety of services offerings, movies along with TV series, a streaming app, discounts, offers, prior-delivery, no-extra delivery charges, and subscription options for different products.
